Hi, I’m Debbie O’Connor and this is Mum’s the Boss.
I’m a Virtual Assistant and Business Coach, and I’ve been helping mums to set up and run small businesses since 2013.
Mum’s the Boss is about the whole experience of running a small business from home while raising a family, and doing all the other things that mums have to do.
I’ve been working from home since having my first child back in 2003, and I have lots of experience to share about the realities of running a business single handed, but also the constant juggle that mums perform every day, and the nagging guilt that somehow we are not doing enough.
I know when I was in the thick of it, I used to call my mum regularly for parenting, adulting and housekeeping tips, but she would have been no use at all for the digital marketing and small business tips I also needed – I had to figure all that out for myself.
If you are in that space where you could use a little bit of advice, or even just some friendly words of encouragement, then please get in touch, or read some of my articles.
I know it’s hard, and sometimes it feels impossible, but there are often little things you can tweak to make things better. I hope I can show you some of those and give you a helping hand.
FROM THE BLOG
How to Set SMART Goals for Your Blog
Why do you need to set SMART goals for your blog? The main reason is that it's easy to get bogged down in the details when you first start blogging, and you can lose sight of the big picture. Let's take a step back here and be realistic. It takes a long time to build...
10 Great Reasons to Write a Business Blog
Do you have a business blog on your website? Blogging seems to have gone out of fashion a bit, but it continues to be one of the most impactful tools for building your brand, showcasing expertise, and creating meaningful connections. If you have a business with a...
How to find your blogging voice – an A-Z for 2025
Find your Blogging Voice - it's something you will see in every course that is teaching you to blog. But what tdoes that mean exactly? You are the ultimate unique selling point (USP) of your blog. Your blogging voice is what tells people who you are, what you stand...
How to find the most Effective Digital Marketing Techniques
Today, I’m taking a look at the most effective digital marketing techniques that can help you spread the word about your business, as 2024 moves on to 2025. This area moves so fast and what worked well even a couple of years ago is not necessarily the best thing now....
How to declutter your workspace: A Mum’s Guide to Conquering the Chaos
Look around you right now. Is everything in order, or do you have a desperate need to declutter your workspace? If you're like me, the chaos on your desk is a constant reminder of all the things you haven't gotten around to organising with piles and lists of things...
Mum’s the Boss: How to Make your Small Business Exceptional
Starting a small business as a mum can feel like you're juggling a million things at once—family, work, and everything in between. There is so much to learn and do, espeecially when you start. It’s exciting but also a bit overwhelming, especially when you’re doing it...